Growth Strategies with Jonathan Mills Patrick

Growth Strategies with Jonathan Mills Patrick

How to get your first customers

Jonathan Mills Patrick's avatar
Jonathan Mills Patrick
Sep 01, 2025
∙ Paid

The TLDR

  • Your first set of customers should come from your network

  • The next set of customers should come from your network’s network

  • This go-to-market strategy helps you 1) control early marketing costs; 2) control growth so you can focus on turning early customers into reference-able customers

Today, we are going to talk about a common question I get - whe…

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